Brand Strategist based in Lagos

I'm Promise, a multidisciplinary brand strategist based in Lagos, working at the intersection of design and data. I hold an MSc in Data Science and Applied Analytics. I know how to run NLP sentiment models, build perception dashboards, and find signal in noise.

I also have a deep background in brand strategy, visual identity, and UI/UX design. I know what the signal means for how a brand should position itself. “A brand without data is decoration. Data without brand is noise.”

I work in the space where they become brand intelligence.